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5 Tips for Promoting and Marketing Your New E-Commerce Website Online in 2018

By | Ecommerce

When you launch a new e-commerce website, one of the first tasks to accomplish is to promote it and find new customers. Often, website owners are stuck using the same old strategies that don’t yield the results they want. For the best results, incorporate new ideas and strategies into your marketing plan. Here are five tips for promoting and marketing your new e-commerce site online in 2018.

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3 Growth Hacks to Use for Your E-Commerce Site

By | Ecommerce

One of the main concerns that e-commerce site owners share is figuring out how to grow by driving more traffic to their websites. Ideally, most of these visitors become customers. To encourage growth, here are three hacks that you can use to increase the number of visitors and conversions for your e-commerce site.

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How to Leverage Machine Learning for Your E-Commerce Business

By | Ecommerce

By 2020, customers will manage 85 percent of their relationship with the enterprise without interacting with a human, according to Gartner. And this is due to impressive advances made in machine learning in the past half-decade, and also to the increasing need and desire of businesses to understand and act on large amounts of customer-related data in real-time as they build data-driven business infrastructures.

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Tips for Branding Your New E-Commerce Company

By | Ecommerce

More and more new businesses are opening their shops online nowadays. And according to Statista, e-commerce sales are expected to reach $2.7 Trillion in 2018 and nearly $4.5 Trillion in 2021. So, if you’re thinking of opening a new e-commerce company in 2018, there are a few things you should do to stay ahead of the growing competition online. Branding your company is one of them.
Below are a few tips for branding your new e-commerce company to get you started.

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Optimizing Your Marketing Strategy for Mobile

By | Digital Marketing, Ecommerce

Of all the time that users spent online in 2017, 71 percent was spent on a mobile device. And by 2018, that number will grow to 83 percent. Additionally, 72 percent of total digital ad spending will be allocated for mobile platforms by 2019. And smartphone conversion rates are up 64 percent compared to the average desktop conversion rates. What do all those statistics mean? Like it or not, it’s time to optimize your marketing strategy for mobile.
Below are a few tips to help you optimize marketing for mobile.

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10 Elements Your E-Commerce Website Must Have in 2018

By | Ecommerce

In 2018, 51 percent of Americans report that they prefer to shop online. And e-commerce is growing 23 percent year after year at a steady pace. Yet 46 percent of American small business owners don’t even have a website, let alone a website that’s designed and optimized for the e-commerce customer in 2018. (Source: Big Commerce)
Your website is much more than an online catalog of your products and services. It’s the backbone of your e-commerce business. Here are ten elements it must have to be optimized for the e-commerce customer in 2018.

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