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5 Ways to Evaluate If Your Existing Marketing Strategy Works
To make the most of your marketing dollars, it is critical to evaluate how well your ...
Understanding How Word Choice Impacts Your Branding Efforts
When it comes to creating a brand voice for your company, word choice matters. SEO and ...
Understanding How Your Product Descriptions Impact Online Sales
If your company operates an e-commerce store, your customers base most of their buying ...
How to Use Social Media Promote New Products and Posts
You put a lot of time and resources into your company’s product pages and blog posts. ...
How to Get Better Data from Your Digital Marketing Campaigns
When it comes to your company’s marketing dollars, you want to make sure that you are ...
Streamlining Your E-Commerce Site's Checkout Experience
If you successfully draw in customers to your e-commerce site to where they’re interested ...
5 Ways to Promote Your New eCommerce Website Online
When you launch a new e-commerce website, one of the first tasks to accomplish is to ...
3 Growth Hacks to Use for Your E-Commerce Business
One of the main concerns that e-commerce site owners share is figuring out how to grow by ...
How to Leverage eCommerce Returns for a Better Shopping Experience
Drive Sales and Decrease The Number of Returned Products Products ordered online are ...
How to Leverage Machine Learning for Your E-Commerce Business
By 2020, customers will manage 85 percent of their relationship with the enterprise ...
Optimizing Your Marketing Strategy for Mobile
Of all the time that users spent online in 2017, 71 percent was spent on a mobile device. ...
10 Must-Have E-Commerce Website Features [updated for 2023]
In 2018, 51 percent of Americans report that they prefer to shop online. And e-commerce ...
What is Dark Social? And how your eCommerce brand can benefit from it
What is Dark Social? The term “dark social” was coined by Alexis Madrigal in an article ...
What is Remarketing? And Why You Need to Know About It
What is Remarketing? Advertisers with remarketing ad campaigns anonymously track users’ ...
Digital Marketing Trends to Watch For [updated for 2023]
In 2017, we saw automation and mobile marketing take off at record levels. And while they ...
Tips for Boosting Post-Holiday E-Commerce Sales
Deloitte estimated that online holiday spending will outpace in-store holiday spending in ...
Five Types of Data Analytics to Inform Your E-Commerce Marketing Strat
E-commerce store owners should be highly invested in using data analytics to inform their ...
How to Better Understand Your Target Demographic
When you speak directly to your target market, you speak to those who are already ...
Dos and Don’ts of Social Media Marketing
More and more e-commerce businesses are leveraging social media to gain online exposure, ...
Intelligent Shopping: AI and the Future of E-Commerce
AI (Artificial Intelligence) is no longer something that only exists in sci-fi movies and ...
What You Need to Know About Amazon as an E-Commerce Store Owner
If you’re an e-commerce store owner, there are many reasons to consider selling your ...