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BlueSwitch 2/28/2019 2 min read

Brand Authenticity and Values in Ecommerce Digital Marketing

It’s easier than ever to find new and exciting brands online (we’ve all fell victim to an ...

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BlueSwitch 2/6/2019 3 min read

3 Mobile Trends That Will Shape How You Search And Buy In 2019

It’s no surprise that mobile is on the rise. Even the “average Gen Zer watches about 68 ...

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BlueSwitch 8/22/2018 2 min read

Understanding How Word Choice Impacts Your Branding Efforts

When it comes to creating a brand voice for your company, word choice matters. SEO and ...

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BlueSwitch 6/15/2018 3 min read

Understanding How Your Product Descriptions Impact Online Sales

If your company operates an e-commerce store, your customers base most of their buying ...

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BlueSwitch 5/22/2018 2 min read

Streamlining Your E-Commerce Site's Checkout Experience

If you successfully draw in customers to your e-commerce site to where they’re interested ...

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BlueSwitch 4/25/2018 3 min read

3 Growth Hacks to Use for Your E-Commerce Business

One of the main concerns that e-commerce site owners share is figuring out how to grow by ...

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BlueSwitch 3/14/2018 4 min read

How to Leverage Machine Learning for Your E-Commerce Business

By 2020, customers will manage 85 percent of their relationship with the enterprise ...

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BlueSwitch 7/10/2017 4 min read

Four Steps to Starting an Ecommerce Business

Starting an ecommerce business isn’t too difficult in 2017, especially with online ...

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BlueSwitch 6/5/2017 4 min read

Event Based Marketing: Six Steps to Follow

Regardless of the size of your business or organization, it is important to take ...

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BlueSwitch 6/5/2017 4 min read

How to Decrease Cart Abandonment Rates in eCommerce Storefronts

According to Baymard Institute’s latest research, approximately $260 billion can be ...

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