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Take a deep dive with your #1 source for eCommerce industry news, trends, and professional resources

BlueSwitch1/9/20173 min read

Ecommerce Strategy: Debunking 5 Myths About Online Shopping

Over the past decade, access to mobile devices and the Internet have continued to ...
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BlueSwitch12/28/20164 min read

How to Make Your Mobile Marketing Strategy Stand Out in 2023

Here are just a few reasons why having a mobile marketing strategy is essential to the ...
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BlueSwitch12/12/20163 min read

Top Digital Marketing Trends to Watch Out for in 2023

As 2016 comes to an end, you need to stay ahead of your competition and know which ...
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BlueSwitch11/11/20163 min read

Easy Ways to Personalize Customer Experience on Your eCommerce Site

When you focus more on your customers’ specific and individual needs, you can begin to ...
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BlueSwitch11/3/20162 min read

Interactive Emails: What You Need to Know

To everyone’s relief, the time to say goodbye to batch email blasts is finally ...
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BlueSwitch10/26/20163 min read

What is Social Shopping? How Social Commerce is Disrupting eCommerce

What is Social Commerce? What is social commerce? Social commerce is an online shopping ...
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BlueSwitch9/20/20162 min read

The Importance of Title Tags

If you’re serious about getting more traffic to your site, a great place to start is by ...
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BlueSwitch6/18/20162 min read

Take your PPC and Paid Media bidding strategy to the next level

Create a next-level PPC bidding strategy You’ve conducted keyword research and chosen ...
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BlueSwitch6/14/20163 min read

Email Marketing: A Blessing and a Curse for eCommerce Brands

Emails – can’t live with em, can’t live without em. Especially in the technology space, a ...
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BlueSwitch6/6/20163 min read

Become A Data Analytics Pro with These 3 Tips

3 Tricks To Make You An Analytics Pro Understanding your visitors is probably the most ...
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BlueSwitch3/1/20161 min read

Backlinks: Rank Higher in Google Search

Who needs links? Answer: Every website. At least the ones that want to rank highly in ...
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