Perry Ellis

Creative thinking allowed us to workaround Shopify's limits.

Perry Ellis is one of the world’s most recognized American clothing and lifestyle brands.

The Project

Shopify Development

The Perry Ellis international web development was replatforming six separate brands across the globe onto Shopify, but, was running into issues with Shopify’s standard limits.

The Challenges

  • Creating a workaround with Shopify’s variant limitations

The Solution

BlueSwitch made it possible for Perry Ellis to surpass Shopify’s 100-variant and 3-level limits by marrying countless products into a seamless frontend experience, giving the illusion of numerous products masquerading together as one across all six Perry Ellis sites.

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