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Content, Copywriting & Creative

Attention-grabbing multimedia content that's optimized for eCommerce 

Great content is the key to an effective marketing strategy. The best content grabs a user's attention at the top of the funnel, and then engages and informs them as they move through the buyer's journey.

Conversion-ready copywriting

Organic and paid search algorithms are designed to surface the best, most relevant content. The BlueSwitch content team are experts at creating high-quality, informative, keyword-rich content that engages readers, while providing a powerful anchor for SEO and PPC campaigns.

Services Content & Creative

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Level-up your Shopify storefront with professionally written content

The BlueSwitch content team has a proven track record of successful PPC and SEO campaigns. Driven by equal parts data and creativity, our content team knows how to harness the power of the written word to help our clients succeed.

The BlueSwitch content team is backed by an army of experienced Shopify web designers, web developers, marketing and IT professionals, and we're all Shopify experts.

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BlueSwitch eCommerce copywriting and content writing services help our clients

  • Build brand awareness
  • Strengthen customer sentiment
  • Generate leads and sales
  • Improve search engine rankings
  • Increased visibility for products and collections
  • Run more effective PPC campaigns with better ROI
  • Reduce costs per acquisition (CPA)
  • Increase the lifetime value (LTV) of customers
  • Better UX/UI

Our Process

A great web presence starts with great content that appeals to both the end user and search algorithms, while communicating your brand's message clearly for every audience member. 


We interview brand leaders, analyze data, and do deep-dive market research to understand your brand from the inside out.

Examine We examine the competitive landscape to find out what the industry is buzzing about, and who's doing the buzzing.
Develop Driven by data, market research, and the latest industry trends, we develop information-rich, content that your customers will love.
Engage We produce highly effective, branded content that engages customers, drives rankings, and boosts quality scores.
eCommerce Copywriting

eCommerce content writing for Shopify & Shopify Plus

BlueSwitch content writing services are designed to meet the needs of modern, high-performance ecommerce brands: 

  • Product descriptions
  • Collections copy
  • Pages and blog posts
  • Blog topics & keyword research
  • Content strategy
  • Amazon product descriptions
  • Review responses
  • Press releases
  • Email + SMS copy
  • Meta titles and meta descriptions


Services Content & Creative 2

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Want to know more? Schedule a discovery call today.