- AI - Artificial Intelligence
- Amazon
- Analytics
- BlueSwitch Life
- Case Studies
- Content & Copywriting
- Digital Marketing
- eCommerce
- eCommerce Tips
- Email campaigns
- Email Marketing
- Full Funnel
- Google Ads
- Google Analytics
- Google Search Console
- How-To
- Industry News
- Insider
- link building
- Marketing
- Meta
- News
- Omnichannel
- Our Partners
- PPC and Paid Media
- Pro Tips
- Science and Technology
- SEO
- Shopify
- Shopify Plus
- SMS Marketing
- Social Media
- Trends
- UX/UI
- Video
- Web Development
- WordPress
- YouTube
Digital Marketing Trends to Watch For [updated for 2023]
In the past year, automation and mobile marketing have soared to new heights. And ...
Tips for Boosting Post-Holiday E-Commerce Sales
Deloitte estimated that online holiday spending will outpace in-store holiday spending in ...
Five Types of Data Analytics to Inform Your E-Commerce Marketing Strat
E-commerce store owners should be highly invested in using data analytics to inform their ...
How to Better Understand Your Target Demographic
When you speak directly to your target market, you speak to those who are already ...
Intelligent Shopping: AI and the Future of E-Commerce
AI (Artificial Intelligence) is no longer something that only exists in sci-fi movies and ...
Buyer Personas: 3 Steps to Level Up Your Marketing Strategy
You’ve conducted keyword research and chosen perfect keywords that are most relevant to ...
What You Should Be Doing for Your E-Commerce Business
Planning, executing, and continually adapting a digital marketing strategy is essential ...
Four Steps to Starting an Ecommerce Business
Starting an ecommerce business isn’t too difficult in 2017, especially with online ...
8 Apps Every E-Commerce Business Should Be Using Right Now
If you’re an e-commerce business owner, you know that you’re required to wear a lot of ...
5 Things You Need to Do After an E-Commerce Customer Converts
Generally, business owners focus more on achieving high conversion rates than they do on ...
Event Based Marketing: Six Steps to Follow
Regardless of the size of your business or organization, it is important to take ...
How to Decrease Cart Abandonment Rates in eCommerce Storefronts
According to Baymard Institute’s latest research, approximately $260 billion can be ...
5 Ways to Stay Competitive in the World of eCommerce Business
According to Forrester Research, online sales in the United States are expected to reach ...
6 Important Features to Put in Your Welcome Emails
It’s common practice to send out a welcome email to a new subscriber, and sending one ...
Here's How Your Customers Really Make Purchasing Decisions
For decades, marketers have been told that customers buy products based on their emotions ...
8 Shopify Tips to Sell More Products in Your eCommerce Storefront
During the second quarter of 2016, Shopify's gross merchandise volume grew 106% ...
How to Use YouTube to Grow Your Ecommerce Business
According to Statista, almost 60 percent of Internet users in the United States had a ...
Ecommerce Strategy: Debunking 5 Myths About Online Shopping
Over the past decade, access to mobile devices and the Internet have continued to ...
How to Make Your Mobile Marketing Strategy Stand Out in 2023
Here are just a few reasons why having a mobile marketing strategy is essential to the ...
Top Digital Marketing Trends to Watch Out for in 2023
As 2016 comes to an end, you need to stay ahead of your competition and know which ...
How to Choose the Best WordPress Theme for Your Business
When you create or update your website in WordPress, your first decision is to choose a ...